The three types of digital leader
Hi Reader,
Data is the foundation of every digital business. It’s the currency for companies and brands to develop stronger relationships with customers who now expect very efficient, personalised and technology-driven interactions.
Hiring in this area has understandably flourished as companies look to better embrace digital but how do you decide what type of digital leader is right for your company?
I see there being three types of digital leader and being clear on precisely what you’re looking to hire can determine the likelihood in successfully navigating any digital change.
1. Strategist – the blue sky thinker who has great vision
2. Technical – preparing the foundations on which the strategy can be built
3. Commercial – focused on the financial upside and support growth
Hiring data-savvy, digital expertise is not straightforward. Companies should start the process by deciding where they are at in their digital journey. This will guide you towards understanding what you need, why and when.
It’s also something of a seller’s market and unsurprisingly there is intense competition for good people.
To see more about the three types of digital leaders and decide which one is right for your next stage of development head over to my blog.
To your continued success.
Guy
BartonRock
About BartonRock:
Guy Day is Founder of BartonRock, the executive search partner for digitally transforming companies.
We manage the careers of leaders whose know-how and commercial acumen within digital steers the strategic direction and future survival of companies.
For more information visit: www.bartonrock.com or contact guy@bartonrock.com
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